{"id":6039,"date":"2025-09-08T06:31:30","date_gmt":"2025-09-08T06:31:30","guid":{"rendered":"https:\/\/learnocto.com\/jste-unaveni-ze-studenych-hovoru-zkuste-tohle\/"},"modified":"2025-09-08T07:45:17","modified_gmt":"2025-09-08T07:45:17","slug":"jste-unaveni-ze-studenych-hovoru","status":"publish","type":"post","link":"https:\/\/learnocto.com\/cs\/jste-unaveni-ze-studenych-hovoru\/","title":{"rendered":"Jste unaven\u00ed ze \u201estuden\u00fdch\u201c hovor\u016f? Zkuste tohle."},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Grant Cardone<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Studen\u00e9 hovory<\/strong> se staly jedn\u00edm z <strong>nejnen\u00e1vid\u011bn\u011bj\u0161\u00edch zp\u016fsob\u016f<\/strong>, jak oslovovat nov\u00e9 z\u00e1kazn\u00edky v byznysu\u2026 Jen\u017ee pravda je takov\u00e1, \u017ee d\u0159\u00edve \u010di pozd\u011bji ve sv\u00e9 kari\u00e9\u0159e budete muset promluvit <strong>s naprosto nezn\u00e1m\u00fdm \u010dlov\u011bkem<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>To je jistota. <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Jedin\u00fd d\u016fvod, pro\u010d se lid\u00e9 boj\u00ed \u201estuden\u00e9ho\u201c hovoru, je ten, \u017ee <strong>nev\u011bd\u00ed, co d\u011blaj\u00ed<\/strong>. Kdy\u017e <strong>nem\u00e1te jasnou strukturu<\/strong>, rozhovor se st\u00e1v\u00e1 chaotick\u00fdm.<\/p>\n\n<p class=\"wp-block-paragraph\">Ale jakmile <strong>seberete odvahu zvednout telefon<\/strong>\u2026 zv\u00fd\u0161\u00edte sv\u00e9 \u0161ance na <strong>v\u011bt\u0161\u00ed prodeje a na to st\u00e1t se obchodn\u00edkem, jak\u00fdm jste v\u017edy cht\u011bli b\u00fdt<\/strong>.<br\/>A te\u010f\u2026 Jste p\u0159ipraveni ovl\u00e1dnout um\u011bn\u00ed studen\u00e9ho hovoru? <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Pro\u010d pr\u00e1v\u011b studen\u00fd hovor?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">P\u0159ijde mi neuv\u011b\u0159iteln\u00e9, \u017ee se ho tolik lid\u00ed d\u011bs\u00ed, kdy\u017e ve skute\u010dnosti jen <strong>vol\u00e1te nov\u00e9mu potenci\u00e1ln\u00edmu z\u00e1kazn\u00edkovi<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">Rozd\u00edl je jen v tom, \u017ee on va\u0161e <strong>vol\u00e1n\u00ed ne\u010dek\u00e1<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">Ve skute\u010dnosti je jedin\u00fdm d\u016fvodem, pro\u010d si mysl\u00edme, \u017ee je tak d\u011bsiv\u00e9 zavolat n\u011bkomu \u201ez ni\u010deho nic\u201c, to, \u017ee n\u00e1s u\u017e od d\u011btstv\u00ed u\u010d\u00ed:<\/p>\n\n<p class=\"wp-block-paragraph\">b\u00fdt <strong>potichu<\/strong>\u2026<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>neobt\u011b\u017eovat<\/strong> ostatn\u00ed\u2026<\/p>\n\n<p class=\"wp-block-paragraph\">a hlavn\u011b \u2013 <strong>nemluvit s ciz\u00edmi lidmi<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">Te\u010f v\u00e1m prozrad\u00edm jedno mal\u00e9 tajemstv\u00ed\u2026<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>NEJV\u011aT\u0160\u00cd P\u0158EDNOST\u00cd \u00daSP\u011a\u0160N\u00ddCH OBCHODN\u00cdK\u016e JE JEJICH OCHOTA A SCHOPNOST VOLAT CIZ\u00cdM LIDEM. <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">\u0158eknu to nap\u0159\u00edmo: \u201eStuden\u00fd\u201c hovor bez jasn\u00e9ho pl\u00e1nu je mnohem nep\u0159\u00edjemn\u011bj\u0161\u00ed ne\u017e oslovit <strong>nezn\u00e1m\u00e9ho \u010dlov\u011bka na ulici<\/strong>.  <\/p>\n\n<p class=\"wp-block-paragraph\">A strach tu nen\u00ed jedinou p\u0159ek\u00e1\u017ekou \u2013 mnoho obchodn\u00edk\u016f podce\u0148uje, jak silnou <strong>zbran\u00ed m\u016f\u017ee b\u00fdt dob\u0159e veden\u00fd studen\u00fd hovor<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">I kdy\u017e nedojde k uzav\u0159en\u00ed obchodu, jedno efektivn\u00ed telefonick\u00e9 vol\u00e1n\u00ed v\u00e1m m\u016f\u017ee pomoci:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u2022 zjistit, kdo je ve firm\u011b <strong>rozhoduj\u00edc\u00ed osoba<\/strong><\/li>\n\n\n\n<li>\u2022 odhalit, co potenci\u00e1ln\u00ed z\u00e1kazn\u00edk <strong>pot\u0159ebuje nebo po \u010dem tou\u017e\u00ed<\/strong><\/li>\n\n\n\n<li>\u2022 domluvit si <strong>sch\u016fzku<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">To v\u0161echno je mo\u017en\u00e9 \u2013 a s kvalitn\u00edm \u0161kolen\u00edm prodeje se je\u0161t\u011b v\u00edce <strong>p\u0159ibl\u00ed\u017e\u00edte k uzav\u0159en\u00ed obchodu p\u0159\u00edmo po telefonu.<\/strong> <\/p>\n\n<p class=\"wp-block-paragraph\">Ale ne\u017e se tam dostanete\u2026 pot\u0159ebujete jasnou <strong>strategii<\/strong> pro studen\u00fd hovor. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Pl\u00e1n akce<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Proces studen\u00e9ho hovoru zahrnuje <strong>p\u011bt kl\u00ed\u010dov\u00fdch prvk\u016f<\/strong>, kter\u00e9 \u2013 pokud jsou provedeny spr\u00e1vn\u011b \u2013 v\u00e1s i z\u00e1kazn\u00edka provedou <strong>od prvotn\u00edho \u201estuden\u00e9ho\u201c za\u010d\u00e1tku a\u017e k \u00fasp\u011b\u0161n\u00e9mu uzav\u0159en\u00ed obchodu<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">\u010c\u00edm d\u0159\u00edve si osvoj\u00edte kroky dob\u0159e veden\u00e9ho telefonick\u00e9ho hovoru, t\u00edm sn\u00e1z upout\u00e1te a udr\u017e\u00edte pozornost klienta a <strong>povedete ho k \u00fasp\u011b\u0161n\u00e9mu z\u00e1v\u011bru<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">Proces studen\u00e9ho hovoru se \u0159\u00edd\u00ed p\u011bti z\u00e1kladn\u00edmi kroky:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u2022 Pozdrav<\/li>\n\n\n\n<li>\u2022 D\u016fvod hovoru<\/li>\n\n\n\n<li>\u2022 Kvalifikace potenci\u00e1ln\u00edho z\u00e1kazn\u00edka<\/li>\n\n\n\n<li>\u2022 Domluven\u00ed sch\u016fzky<\/li>\n\n\n\n<li>\u2022 Uzav\u0159en\u00ed obchodu<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">P\u0159i <strong>pozdravu<\/strong> sta\u010d\u00ed uv\u00e9st jen sv\u00e9 k\u0159estn\u00ed jm\u00e9no a kancel\u00e1\u0159, odkud vol\u00e1te. Je d\u016fle\u017eit\u00e9 za\u010d\u00edt pr\u00e1v\u011b t\u00edm \u2013 nejen z ohleduplnosti, ale i proto, aby si klient hned na za\u010d\u00e1tku nekladl ot\u00e1zku, kdo mu vlastn\u011b vol\u00e1. <\/p>\n\n<p class=\"wp-block-paragraph\">Pot\u00e9 p\u0159esko\u010dte mal\u00e9 \u0159e\u010di a co nejd\u0159\u00edve \u0159ekn\u011bte<strong> d\u016fvod hovoru<\/strong>. Tady je pot\u0159eba j\u00edt p\u0159\u00edmo k v\u011bci a p\u0159edn\u00e9st siln\u00e9 tvrzen\u00ed o tom, co nab\u00edz\u00edte \u2013 tak okam\u017eit\u011b z\u00edsk\u00e1te pozornost klienta.  <\/p>\n\n<p class=\"wp-block-paragraph\">Dal\u0161\u00ed krok je <strong>kvalifikace potenci\u00e1ln\u00edho z\u00e1kazn\u00edka<\/strong>. V t\u00e9to f\u00e1zi byste m\u011bli zjistit, co p\u0159esn\u011b hled\u00e1, nebo jak\u00fd probl\u00e9m pot\u0159ebuje vy\u0159e\u0161it. Extra body z\u00edsk\u00e1te, pokud dok\u00e1\u017eete odhalit i to, kdo je ve firm\u011b skute\u010dn\u00fdm rozhodovatelem. <\/p>\n\n<p class=\"wp-block-paragraph\">(Pokud \u010dlov\u011bk na druh\u00e9m konci nen\u00ed ten, kdo rozhoduje, zjist\u011bte, kdo skute\u010dn\u011b dr\u017e\u00ed ot\u011b\u017ee \u2013 jen tak budete moci obchod uzav\u0159\u00edt.)<\/p>\n\n<p class=\"wp-block-paragraph\">Dal\u0161\u00edm krokem je <strong>domluvit si sch\u016fzku<\/strong> co nejd\u0159\u00edve. T\u00edm posunete proces vp\u0159ed a u klienta vytvo\u0159\u00edte pocit nal\u00e9havosti. V\u017edy nab\u00eddn\u011bte sch\u016fzku je\u0161t\u011b tent\u00fd\u017e den \u2013 z\u00edsk\u00e1te tak \u0161anci p\u0159esv\u011bd\u010dit ho, pro\u010d v\u00e1\u0161 produkt pot\u0159ebuje pr\u00e1v\u011b te\u010f.   <\/p>\n\n<p class=\"wp-block-paragraph\">A pak p\u0159ich\u00e1z\u00ed obl\u00edben\u00e1 \u010d\u00e1st ka\u017ed\u00e9ho obchodn\u00edka: <strong>uzav\u0159en\u00ed obchodu<\/strong>. \u010c\u00edm zru\u010dn\u011bj\u0161\u00ed budete ve studen\u00fdch hovorech, t\u00edm v\u011bt\u0161\u00ed je pravd\u011bpodobnost, \u017ee obchod uzav\u0159ete p\u0159\u00edmo po telefonu. Je to tak jednoduch\u00e9.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Je \u010das zvednout telefon.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Bu\u010fme up\u0159\u00edmn\u00ed\u2026 Ovl\u00e1dnout studen\u00fd hovor <strong>se ned\u00e1 p\u0159es noc<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">A rozhodn\u011b se to nestane hned <strong>po va\u0161em prvn\u00edm telefon\u00e1tu<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">Ale \u010d\u00edm v\u00edc budete tr\u00e9novat a pilovat kl\u00ed\u010dov\u00e9 prvky procesu, t\u00edm snaz\u0161\u00ed a p\u0159irozen\u011bj\u0161\u00ed to pro v\u00e1s bude s postupem \u010dasu.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>A O TO LEP\u0160\u00cd BUDETE V PRODEJI. <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Ovl\u00e1dnout studen\u00fd hovor nen\u00ed snadn\u00e9, ale na\u0161t\u011bst\u00ed m\u00e1m na toto t\u00e9ma cel\u00fd kurz na <a href=\"https:\/\/meetings.hubspot.com\/rhett6\/cardone-university-training-demo?utm_source=gctv&amp;utm_medium=blog&amp;utm_campaign=Cardone+University&amp;utm_content=127333&amp;utm_term=jmoya&amp;el=gctv\" target=\"_blank\" rel=\"noreferrer noopener\">Cardone University<\/a> \u2013 pro ka\u017ed\u00e9ho, kdo chce tuto dovednost pos\u00edlit jako sval. <\/p>\n\n<p class=\"wp-block-paragraph\">Chcete-li b\u00fdt nejlep\u0161\u00edm obchodn\u00edkem ve sv\u00e9m t\u00fdmu, mus\u00edte v\u011bd\u011bt, jak pracovat se studen\u00fdmi hovory. Slibuji v\u00e1m \u2013 s vytrvalost\u00ed a discipl\u00ednou\u2026 stane se to stejn\u011b snadn\u00e9, jako jednodu\u0161e zvednout telefon. <\/p>\n\n<p class=\"wp-block-paragraph\">Slibuji v\u00e1m \u2013 s vytrvalost\u00ed a discipl\u00ednou\u2026 stane se to stejn\u011b snadn\u00e9, jako jednodu\u0161e <strong>zvednout telefon<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">Bu\u010fte skv\u011bl\u00ed, <\/p>\n\n<p class=\"wp-block-paragraph\">Grant Cardone<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Grant Cardone Studen\u00e9 hovory se staly jedn\u00edm z nejnen\u00e1vid\u011bn\u011bj\u0161\u00edch zp\u016fsob\u016f, jak oslovovat nov\u00e9 z\u00e1kazn\u00edky v byznysu\u2026 Jen\u017ee pravda je takov\u00e1, \u017ee d\u0159\u00edve \u010di pozd\u011bji ve sv\u00e9 kari\u00e9\u0159e budete muset promluvit s naprosto nezn\u00e1m\u00fdm \u010dlov\u011bkem. To je jistota. Jedin\u00fd d\u016fvod, pro\u010d se lid\u00e9 boj\u00ed \u201estuden\u00e9ho\u201c hovoru, je ten, \u017ee nev\u011bd\u00ed, co d\u011blaj\u00ed. Kdy\u017e nem\u00e1te jasnou strukturu, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[329],"tags":[],"class_list":["post-6039","post","type-post","status-publish","format-standard","hentry","category-10x-strategie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jste unaven\u00ed ze \u201estuden\u00fdch\u201c hovor\u016f? | Grant Cardone<\/title>\n<meta name=\"description\" content=\"Objevte strategii studen\u00fdch hovor\u016f od Granta Cardona: 5 kl\u00ed\u010dov\u00fdch krok\u016f, jak z\u00edskat pozornost klienta, zv\u00fd\u0161it prodeje a uzav\u0159\u00edt v\u00edce obchod\u016f.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/learnocto.com\/cs\/jste-unaveni-ze-studenych-hovoru\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jste unaven\u00ed ze \u201estuden\u00fdch\u201c hovor\u016f? | Grant Cardone\" \/>\n<meta property=\"og:description\" content=\"Objevte strategii studen\u00fdch hovor\u016f od Granta Cardona: 5 kl\u00ed\u010dov\u00fdch krok\u016f, jak z\u00edskat pozornost klienta, zv\u00fd\u0161it prodeje a uzav\u0159\u00edt v\u00edce obchod\u016f.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/learnocto.com\/cs\/jste-unaveni-ze-studenych-hovoru\/\" \/>\n<meta property=\"og:site_name\" content=\"LearnOcto\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-08T06:31:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-08T07:45:17+00:00\" \/>\n<meta name=\"author\" content=\"katerina.varbanchovska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"katerina.varbanchovska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuty\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jste unaven\u00ed ze \u201estuden\u00fdch\u201c hovor\u016f? | Grant Cardone","description":"Objevte strategii studen\u00fdch hovor\u016f od Granta Cardona: 5 kl\u00ed\u010dov\u00fdch krok\u016f, jak z\u00edskat pozornost klienta, zv\u00fd\u0161it prodeje a uzav\u0159\u00edt v\u00edce obchod\u016f.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/learnocto.com\/cs\/jste-unaveni-ze-studenych-hovoru\/","og_locale":"cs_CZ","og_type":"article","og_title":"Jste unaven\u00ed ze \u201estuden\u00fdch\u201c hovor\u016f? | Grant Cardone","og_description":"Objevte strategii studen\u00fdch hovor\u016f od Granta Cardona: 5 kl\u00ed\u010dov\u00fdch krok\u016f, jak z\u00edskat pozornost klienta, zv\u00fd\u0161it prodeje a uzav\u0159\u00edt v\u00edce obchod\u016f.","og_url":"https:\/\/learnocto.com\/cs\/jste-unaveni-ze-studenych-hovoru\/","og_site_name":"LearnOcto","article_published_time":"2025-09-08T06:31:30+00:00","article_modified_time":"2025-09-08T07:45:17+00:00","author":"katerina.varbanchovska","twitter_card":"summary_large_image","twitter_misc":{"Napsal(a)":"katerina.varbanchovska","Odhadovan\u00e1 doba \u010dten\u00ed":"3 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/learnocto.com\/cs\/jste-unaveni-ze-studenych-hovoru\/#article","isPartOf":{"@id":"https:\/\/learnocto.com\/cs\/jste-unaveni-ze-studenych-hovoru\/"},"author":{"name":"katerina.varbanchovska","@id":"https:\/\/learnocto.com\/#\/schema\/person\/88446f259bdda958688152fec236a833"},"headline":"Jste unaven\u00ed ze \u201estuden\u00fdch\u201c hovor\u016f? 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